The top 5 online travel agencies in Sweden

20 Sept 2023 · 5
From Swedish business hubs like Stockholm and Gothenburg to its Nordic neighbors like Oslo, Copenhagen, and Helsinki, Sweden is home to and surrounded by some of the best business opportunities Europe has to offer. But, it doesn’t stop there, the Nordics are also home to some of the world’s most stunning scenery, not to mention quality of life.
If you’re here, then you’ve most probably got Sweden travel plans on the horizon. Not to worry, in this article, we’re covering the best Swedish tour operators. Be it for business, or leisure, these agencies are the best in the game and will get your wining and dining in Sweden in style. You can forget those Swedish meatballs at Ikea—let’s get you the real deal.
Hej, Sweden!

The best online travel agency for business travel

1. TravelPerk: for business travelers needing the full package

is a modern solution for modern corporate travel. Its easy-to-use online booking tool is a refreshing change from the clunky UI often associated with business travel. TravelPerk enables you to make flexible bookings for employees, and even offers the option to offset your carbon footprint.
This platform is more than just an OTA, it’s a comprehensive corporate travel management tool that helps your team book, manage, and report on business travel. TravelPerk ensures employees are traveling stress-free on the cheapest flights available, at no sacrifice to experience.
Main offerings and features:
TravelPerk gives employees access to the information and the security they need to travel with peace of mind. It gives organizations and travel managers access to the best corporate travel rates that you won’t find on the market.
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Best Swedish online travel agencies for leisure travel

Sweden is renowned for its excellent service and efficiency. It’s safe to say that this article was one of our toughest to research yet, with so many fantastic options available. But, we’ve finally done it! Here are your top tour companies for leisure travel.

2. Ving: travel agents with decades of experience in the tank

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Maybe you want to keep things local in Norway, Denmark, or Finland. Or, perhaps you want to take your trip across the Baltic Sea. Ving has got you covered either way. Priding itself as Sweden’s leading tour operator, Ving has close to 400 destinations to choose from spanning 60+ countries. You can opt for a tailor-made package trip, or tag on to a charter trip at one of their concept hotels. Plus, there’s a nifty new quiz on their website that you can take if you’re struggling to decide!
Main offerings and features:
  • Summer, Fall, or Winter trip options
  • Interest-free installment payments for up to 24 months
  • A wide selection of last-minute trips available
  • Over 60 years of experience in travel

3. Apollo: Scandinavia travel experts for the sporty holiday-goers

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Group tours or flying solo, Apollo has you covered. From Iceland to Italy, the Apollo team are famed for providing sporting holidays across Europe, and a few further afield as well. You can join a group training holiday to stay healthy or pick from any number of sports they cater to: Triathlons, Yoga, Surfing, Padel, Golf and so much more. Owned by Germany’s REWE Group, which is renowned for being financially stable, Apollo is a safe travel option for everyone.
Main offerings and features:
  • Tailor your trip by theme: cruises, food & wine, training, Safari
  • Protection if your trip is canceled with their guarantee
  • Select your holiday by the hottest location at the time of year you want to travel
  • Catering to senior trips: those that are 55+

4. TripX: the travel company with diverse options

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TripX is a popular travel specialist in Sweden and the rest of Scandinavia, they help travelers book easily, at great prices, and with a selection of 128 locations. In comparison to many other Sweden tour operators, TripX has a great diversity of countries to choose from: Armenia to Aruba, Thailand to Turkey. They boast a refined selection of budget-friendly hotels and no intermediaries in an effort to keep your trip as cost-effective as possible.
Main offerings and features:
  • A simple and easy-to-use booking engine
  • A good overview of hotels including facilities, themes, and local info
  • An in-depth review system so you can easily see the highs and lows of each place
  • An optional cancellation protection to add-on to your trip

5. Reseguiden: a Scandinavian favorite for package deals

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Reseguiden are top of many a list for their package deals and charter options. They cater well to family holidays, and give you easy add-ons to give your trip something special, sightseeing day tours for example. They also offer some great weekend breaks. The easy-to-use trip aggregator brings together trips from over 500 companies—mostly European, but not limited to.
Main offerings and features:
  • Independently owned means no bias toward any travel company
  • An active forum to seek advice and tips from past travelers
  • In-depth travel guides available to help you make your decision
  • Car rental is available too

Closing out on top tour companies to help you visit Sweden, and beyond

Perhaps you’re planning a day trip to Swedish Lapland and the Northern Lights or a short group trip through Gamla Stan, or, perhaps you’re looking for a great trip abroad. No matter what you’ve got on your agenda, these top Swedish tour companies guarantee to get you there smiling.
If it’s a business trip you’re after, as well as a little luxury along the way, then TravelPerk remains your go-to option for all things Swedish travel. With TravelPerk you’ll have & cancellation options, a fantastically easy booking app, 24/7 customer support, and so much more.
There you have it, five travel agencies that will leave you whispering: ‘Mamma mia, I want to go again.’
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