There is no doubt that after the tribulations of 2020, there will be a shift in the way we travel. While business travelers are keen to get off Zoom and back out on the road, there will be some anxiety around certain aspects of air travel as we continue to tackle the coronavirus. As we start to take to the skies again, airlines are adjusting their approach to soothe clients' concerns and win back business. So what do business travelers want from airlines, and what changes are airlines making to revolutionize our experience with air travel?
Now that the substantial health benefits to reduced contact have been made viscerally apparent, we will likely see measures expand in new and interesting ways. Airlines are reimagining both our movements through the airport and our in-flight experience to help reduce the number of contact points.
From self-scan check-in to facial recognition for boarding, there are many ways the amount of contact will decrease. On-board magazines might move from seatback pockets to our mobile devices alongside options to get assistance without touching the button overhead.
After more than a year of uncertainty,
travel policies for corporate employeeswill likely make flexible booking rates non-negotiable for their teams, and leisure travelers will also opt for arrangements with more generous canceling policies. Luckily as we will see, as restrictions lift, airlines are continuing to be innovative on flexible fares.
The good news for corporate travelers is that a lot of this regeneration has business travelers in mind. Whether it's increased flexibility on fares, lounge passes, or complimentary Wi-Fi, airlines are getting creative with the extras they offer to win back business travelers.
Many airlines also pair their loyalty programs with credit card companies to offer travelers more opportunities to rack up points. However, for years frequent flyers have been left disappointed by complicated tier structures and the time scales provided to spend points earned by years of loyal custom. As they feel the pinch from the pandemic, many airlines are removing the red tape and extending the period clients have to spend their accrued miles to encourage travelers back.
The most generous and savvy airlines also give their club members extended cancellation policies on new bookings as another perk to thank them for their business.
It allows busy travelers to get ahead on emails, send out reports and check in with loved ones so they can hit the ground running when they land. If getting online costs a small fortune with one airline and comes complimentary with another, you can guess where business travelers will be spending their corporate travel budgets.
As business travel accounts for around 75% of profits generated, airlines would be foolish to disregard their needs. In recent years airlines have been getting more creative with their seat configurations. In business class, more airlines are moving to offer customers suite-style seating where corporate fliers can enjoy more privacy to work on potentially sensitive or confidential material.
Are you a frequent flier? What changes would you like to see airlines make in the coming years? Let us know in our